Exit Valuation Estimator — With Email Gate | GrowProfitExit.com
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Free Business Valuation Calculator —
Find Out What Your Business Is Worth

Most business owners have never run the actual math. This free calculator uses the same methodology M&A advisors use — so you know your number before any buyer conversation.

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Section 1 of 3 — Your Financials
Business Earnings

We'll automatically select the right valuation method (SDE or EBITDA) based on your earnings size — exactly how business brokers and M&A advisors calculate business value.

Total revenue last 12 months
$
Bottom line before owner add-backs
$
Your full economic benefit from the business Include: W-2 salary, health insurance paid by the business, vehicle expense, cell phone, retirement contributions, and any personal costs expensed through the company
$
Expenses that won't repeat under new ownership Include: one-time legal settlements, non-recurring equipment write-offs, PPP loans, owner bonuses above market-rate salary, above-market owner rent, depreciation on fully-depreciated assets
$
Used to calibrate your base valuation multiple
Consistent growth signals a healthier business to buyers
Does the business carry debt that would transfer in a sale? Use this rule of thumb: if total business debt exceeds 20% of annual revenue, select Yes. Examples: SBA loans, equipment financing, lines of credit, seller notes. Excludes normal accounts payable and credit cards paid monthly.
Section 2 of 3 — Value Drivers
What Moves Your Multiple

These 6 factors — sourced directly from M&A transaction data — are what buyers actually use to adjust your multiple up or down from the industry baseline.

1. Owner Dependency — How much does the business need you?
✓ Runs Without Me
Team and systems in place. I could be away 4+ weeks and revenue would be fine.
⚠ Somewhat Dependent
Key relationships or decisions still run through me, but I have some team coverage.
🔴 Highly Dependent
I'm the main salesperson, relationship holder, or day-to-day operator. It stops if I stop.
⛔ I Am the Business
Clients hired me personally. Revenue would likely leave with me in a sale. Most buyers will require a 3–5 year earnout — or pass entirely.
2. Customer Concentration — How spread out is your revenue?
✓ Well Diversified
No single customer over 10% of revenue. Losing one client wouldn't materially hurt.
⚠ Moderate Concentration
Top customer is 10–25% of revenue. Raises eyebrows but manageable in a deal.
🔴 High Concentration
Top customer is 25–40% of revenue. Buyers will discount this significantly.
⛔ Dangerous Concentration
One or two clients are 40%+ of revenue. Most PE and strategic buyers will pass entirely.
3. Revenue Predictability — How certain is next month's revenue?
✓ Mostly Recurring
Contracts, subscriptions, or retainers make up 60%+ of revenue. Buyers pay a premium for this.
⚠ Mixed Revenue
Some recurring, some project-based or transactional. Decent but not ideal.
🔴 Mostly Transactional
Revenue is project-based or one-time. Buyers must rebuild your pipeline after close — they price that risk in.
⛔ No Recurring Revenue
Every month starts at $0. No contracts or subscriptions of any kind.
4. Financial Documentation — How clean are your books?
✓ CPA-Reviewed / Audited
3 years of clean financials, reviewed or audited by a CPA. Buyers will be comfortable.
⚠ Organized But Informal
QuickBooks or similar, consistent records, but not CPA-reviewed.
🔴 Needs Cleanup
Personal and business expenses mixed. Would need 6–12 months of cleanup to sell cleanly.
⛔ Minimal Records
Little formal documentation. Cash-heavy business or very informal tracking. Buyers can't pay for earnings they can't verify.
5. Management Depth — Does a leadership team exist without you?
✓ Strong Second Tier
A GM, ops director, or department heads are in place. The business could be handed to a new owner without a cliff.
⚠ Partial Coverage
Some key roles are covered, but critical decisions still require the owner or a single person.
🔴 Thin Team
Mostly individual contributors with no formal management layer below the owner.
⛔ Owner-Only Operation
No meaningful team. The business is essentially the owner plus a small support crew.
6. Growth Potential — Does the business have documented upside?
✓ Clear Documented Upside
New markets, adjacent services, or geographic expansion are identified and validated. Buyers pay for a business they can grow.
⚠ Some Opportunities
There are growth opportunities, but they haven't been documented or quantified for a buyer.
🔴 Limited Upside
The business is stable but growth potential is constrained by geography, capacity, or market size.
⛔ Flat or Declining Market
The business operates in a shrinking or commoditized market with limited expansion runway.
Section 3 of 3 — Your Exit Horizon
When Do You Want to Exit?

This is the most important question a CEPA asks. Your timeline determines which improvements are realistic and what to prioritize first.

When would you like to close a transaction?
Your valuation is ready
We've Calculated
Your Exit Range

Your number is ready. Enter your name and email to see your full breakdown — including what's holding your multiple down and what to do about it.

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EBITDA-Based Valuation
Your Estimated Exit Value Range
$0 – $0
Based on your adjusted earnings x your calibrated multiple range
Your Biggest Opportunity
Loading your analysis...
What Buyers Could Pay If You Fix the Weak Spots
Similar businesses with stronger systems and lower owner dependence typically sell for —.
That would put your potential value around — – —.
Your Next Move
Want To Add Six Figures To This Number Before You Exit?
This estimate is your starting point. On a 30-minute Exit Readiness Call, we will:
  • Review your real numbers — not just the quick inputs here
  • Show you exactly where a buyer will discount your value and by how much
  • Map the 3–5 operational moves that could add the most to your exit check over the next 12–36 months
The call is free. The plan is yours to keep.

You've already done the hard part and run the numbers.
The next step is a 30-minute conversation.

I reserve a limited number of Exit Readiness Calls each month so I can prep your numbers in advance. If there are open spots on the calendar, grab one.

No broker. No pitch. No obligation.

How We Got There
Your Valuation Breakdown

The same math a business broker or M&A advisor runs before any deal conversation — applied to your specific inputs.

What's Moving Your Multiple
Value Driver Analysis

These are the exact factors buyers use to adjust their offer up or down from your industry baseline. Green means premium. Red means discount. Every red bar is recoverable value.

Your Action Plan
How to Increase This Number

These are the three operational moves that move multiples — not M&A process steps, not busywork. Ranked by impact on your specific scores.

    On your Exit Readiness Call, we'll rank these in order for your business and put timelines on them.

    Ready To Turn This Into a Plan?
    You've Seen the Range.
    Now Let's Own the Number.

    Most business owners find out what their company is worth when a buyer tells them. That's the worst time to learn. The ones who sell at the top of their range started this conversation 18–36 months early — with a clear plan, clean financials, and no surprises in due diligence.

    Built from the same methodologies M&A advisors use, by a former Disney operations leader with $22M+ in documented results.

    Book My Exit Readiness Call →

    No broker. No pitch. No obligation. One 30-minute call. That's where it starts.

    About This Estimate

    Valuation multiples in this tool are sourced from three independent datasets used by Certified Exit Planning Advisors (CEPAs), business brokers, and M&A advisors:

    • BizBuySell Industry Valuation Multiples — Q1 2021–Q4 2025, 9,500+ closed transactions across 65+ industries. SDE and revenue multiples by sector. Updated biannually. bizbuysell.com/learning-center/industry-valuation-multiples
    • BizBuySell Quarterly Insight Report — Q1 2026 data: average cash flow multiple 2.7x, median sale price $350,000, 2,345 transactions tracked. bizbuysell.com/insight-report
    • IBBA Market Pulse Survey Q4 2024 — 368 business brokers and M&A advisors, 330 closed transactions. Reports average EBITDA multiples by deal size: $5M–$50M enterprise value averaged 6.0x EBITDA. ibba.org/resource-center/industry-research
    • Pepperdine Private Capital Markets Report 2025 — Craig R. Everett, PhD, Pepperdine Graziadio Business School. Investment banker, private equity, and business broker transaction data. Key findings used: median SDE multiples 2.00x–4.50x by deal size; median EBITDA multiples 3.00x–5.88x; I-bank deal multiples by industry (Table 27); PE buyout multiples by EBITDA size (Table 35). digitalcommons.pepperdine.edu/gsbm_pcm_pcmr

    This tool produces a directional estimate, not a formal business appraisal. Actual transaction values vary based on deal structure, buyer type, market conditions, and factors not captured in this assessment. Note: investment banker survey data (Pepperdine 2025) showed deal multiples declined -14.3% year-over-year in 2024, though 33.9% of respondents expect increases in the next 12 months. Business broker data showed a similar -9.5% decline. Ranges in this tool reflect current market conditions, not peak 2021–2022 valuations.

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